Media Relations: The Basics

Course overview

As an officer of a public service agency, you may be called upon to provide information to the media regarding emergency operations or training events. Interacting with the media is an opportunity for an officer to improve the reputation of the department, to educate the public about safe practices or department operations, and to build the trust that citizens need to have in public service agencies.

This course reviews basic interview skills, the importance of providing accurate information, collaborating with other agencies, establishing relations with local media, and more. Featuring: Steve McAdoo- Clackamas Fire District. PIO, Paramedic/FF